Based in Denver, Colorado, TRUWOMEN plant-based protein bars are the first-of-its-kind to blur the lines between healthy and delicious. Their simple, plant-based ingredients allow them to dream up healthy indulgences that are dairy-free, soy-free, gluten-free, non-GMO, and free of sugar alcohols. We redesigned TRUWOMEN’s product page with eCommerce best practices, focusing on a clean presentation […]

Conversion rate focused product page redesign for plant-based protein bar brand

Recent launches